The Human Side of AI: Why Clear Messaging Wins Every Time
Industrial Marketing Summit 2027
Date to be announced · Time to be announced
Clear messaging is the greatest competitive advantage in an AI-powered world. Learn practical frameworks to simplify complex messages and preserve authenticity while using AI to communicate value customers immediately understand. Through real-world examples and proven strategies, discover how to build stronger brands by putting the customer — not the company — at the center of every message.
Session status: scheduled
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Speakers and their event affiliations
- Dr. J.J. Peterson
Affiliation at this event: StoryBrand
Parent event
In person · Renaissance Austin Hotel and Conference Center, Austin, Texas, United States
This describes the parent event. Confirm the session’s attendance requirements with the organizer.
Companies participating in the parent event
These are event-level relationships, not confirmed sponsorship of this session.
- Aviate Creative · Speaker company Source
- Gorilla 76 · Organizer Source
- Greenwood Consulting · Speaker company Source
- Marmon Holdings · Speaker company Source
- Siemens EDA · Speaker company Source
- Silicon Labs · Speaker company Source
- StoryBrand · Speaker company Source
- TREW Marketing · Organizer Source
- VisionEdge Marketing · Speaker company Source
- Zupo · Speaker company Source