The In-Person Advantage: Rethinking Events in the Age of AI
Industrial Marketing Summit 2027
Date to be announced · Time to be announced
The purpose of in-person events has evolved from information delivery to experience design, and trade shows are the place to do it. Build trust, strengthen relationships and accelerate buying decisions, all while creating memorable experiences that digital channels simply can’t. This session covers how to align event experiences with the customer journey to ensure every event delivers value.
Session status: scheduled
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Speakers and their event affiliations
- Garrett Burnett
Affiliation at this event: Silicon Labs
Parent event
In person · Renaissance Austin Hotel and Conference Center, Austin, Texas, United States
This describes the parent event. Confirm the session’s attendance requirements with the organizer.
Companies participating in the parent event
These are event-level relationships, not confirmed sponsorship of this session.
- Aviate Creative · Speaker company Source
- Gorilla 76 · Organizer Source
- Greenwood Consulting · Speaker company Source
- Marmon Holdings · Speaker company Source
- Siemens EDA · Speaker company Source
- Silicon Labs · Speaker company Source
- StoryBrand · Speaker company Source
- TREW Marketing · Organizer Source
- VisionEdge Marketing · Speaker company Source
- Zupo · Speaker company Source